Will Packer Media

Website
Executive Team Will Packer
Alix Baudin
Clarke-Stone
Sheila Ducksworth
Jaime Primak Sullivan
Kelly Smith
Employees
Capital
Location New York, NY
Founded 2017

Will Packer Media, a production and branded content company focused on TV and digital scripted and unscripted series, branded content as well as short-form entertainment targeting young and urban millennial audiences. Will Packer Media was launched with backing from Universal Pictures and Discovery Communications. The company is developing episodic scripted and unscripted series across television and digital platforms along with short-form digital content for brand clients.

Will Packer Media acquired xoNecole in January 2018, a lifestyle site created by, and for, urban millennial women. The deal expands WPM’s media footprint with xoNecole becoming the company’s first owned and operated digital platform and complementing its existing strength in TV, digital and branded content production. WPM will implement an accelerated growth strategy for the cross-platform brand, expanding its video, social and mobile offerings, and building a branded newsletter and multi-faceted event series to further connect with its audience.

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