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Super Bowl Host City Miami Gardens Deserved NFL Legacy Funds

Super Bowl Host City Miami Gardens Deserved NFL Legacy Funds

Miami Gardens
Most people think Super Bowl 54 was played in Miami, but they’re wrong. It took place in working-class Miami Gardens, 4th largest predominantly Black city in the U.S. A statue of NFL Hall of Fame quarterback Dan Marino stands outside Hard Rock Stadium, Jan. 30, 2020, in Miami Gardens, Fla.. (AP Photo/David J. Phillip) Monte Hartahe cleans the sidewalk outside of Hard Rock Stadium, Jan. 28, 2020, in Miami Gardens in preparation for the NFL Super Bowl 54 football game between the San Francisco 49ers and the Kansas City Chiefs. (AP Photo/Chris Carlson)

Most people think the 54th Super Bowl LIV was held in the city of Miami, but they’re wrong.

It was held in working-class Miami Gardens, the largest predominantly Black city in Florida and the fourth-largest in the U.S.

Located north of Miami, Miami Gardens is home to the Hard Rock Stadium, where the San Francisco 49ers and the Kansas City Chiefs faced off on Sunday. The anticipated audience: almost 200 million in the U.S.

Super Bowl 54 is expected to generate $500 million in revenue, but most of the NFL contributions went to events and projects in Miami, Miami Beach and South Dade, Miami Herald reported.

The money is going to fund “legacy projects” like a new athletic field at Miami Beach Senior High School and lighting for a downtown tourist destination — the Baywalk pedestrian pathway. Miami Gardens got no NFL-sponsored event for its people, Fabiola Santiago wrote in an opinion piece for the Miami Herald.

There are some “good projects” being funded in Black neighborhoods, Santiago wrote — the renovation of turf football fields at Gwen Cherry Park and Goulds Park — but those are not in Miami Gardens.

Miami Gardens hosted SuperFest, a weekend of concerts featuring Cardi B, art exhibits, good food, interactive games, VIP tables, a Miami Hurricanes reunion party, and more. There were no NFL names as sponsors, according to Santiago.

The stadium brings little in the way of extra business for the area and temporary gigs for some people but residents must endure nightmare traffic and noise from all directions.

“The NFL takes, but leaves behind little of lasting value in Miami Gardens,” Santiago said.

Maybe the statistics can partly explain the NFL snub, Santiago wrote. Seventy percent of NFL players are Black or people of color, 12.5 percent of head coaches are, and there are no Black owners. Just two people of color rank among the principal owners of the NFL‘s 32 teams — Jacksonville Jaguars owner Shahid Khan, who is Pakistani American, and Kim Pegula, who is Asian American and co-owns the Buffalo Bills.

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One in four residents of Miami Gardens lives below the poverty line. Most of the Super Bowl ticketholders from out of town were lucky or wealthy. Most tickets to Sunday’s game cost more than $5,000 each. Some suites cost more than $300,000 — what the typical Miami Gardens household makes in seven years, CBS Local Miami reported.

But for one Super Bowl player, Miami Gardens was home turf. Rashad Fenton, a cornerback for the Kansas City Chiefs, worked the concession stand on Sundays at Hard Rock Stadium when he was in high school.

He returned Sunday as a player and Super Bowl winner. “I never would have thought I’d be going to the Super Bowl,” said Fenton, who grew up in Miami Gardens, a long way from South Beach.