10 Tech Companies That Are Funding Sport In Africa
Africa loves sport, and the popularity of numerous top sports such as soccer, rugby and cricket has inevitably attracted tech companies that are interested in funding sport in the form of sponsorship deals to be associated with the various teams, competitions and players.
These global and local tech brands are important to the development of sports, ensuring that some of the most popular brands on the continent are associated with the regional and continental sporting competitions that command the most attention and support from fans.
Numerous brands benefit from this, while the sports themselves require the finances provided by these deals to survive and thrive.
We take a look at 10 tech companies which are funding sport in the African continent.