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13 Things You Should Know About South African Auto Manufacturing

13 Things You Should Know About South African Auto Manufacturing

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New vehicle sales are down domestically, but in an otherwise slow economy, South African auto manufacturing is a bright spot.

Used cars rule when it comes to auto sales in South Africa and the rest of Africa. Challenges to new vehicle sales include lack of financing and high interest rates. Large numbers of grey imports are also a threat to local franchised dealerships. Grey imports are new or used vehicles and motorcycles imported legally from other countries through channels other than the manufacturers’ official distribution system.

Auto manufacturing is a different story. Here are 13 things you should know about South African auto manufacturing.

Sources: Engineering NewsCape Business NewsBRICS Post

General Motors' new Chinese-made cars for domestic and foreign markets. Photo: beritatrans.com
General Motors’ new Chinese-made cars for domestic and foreign markets. Photo: beritatrans.com

Over the past decade, new car sales have decreased in South Africa

This is expected to remain unchanged in 2016 as consumers look to the very attractive second-hard vehicle market. Very slight growth in new vehicle sales is expected in 2017 in South Africa.

Source: Cape Business News

Toyota auto exports. Photo: abrbuzz.co.za
Toyota auto exports. Photo: abrbuzz.co.za

Vehicles exports from South Africa are increasing

Vehicles exports from South Africa are increasing and automakers see opportunities to use South Africa as a base for vehicle manufacturing. They’re targeting foreign export markets like Europe.

Source: Engineering News

Volkswagen auto plant in Uitenhage, South Africa. Photo: edition.cnn.com
Volkswagen auto plant in Uitenhage, South Africa. Photo: edition.cnn.com

Auto manufacturing a bright spot in South Africa’s economy

Auto manufacturing accounts for 7.5 percent of the country’s gross domestic product and 33.5 percent of the country’s manufacturing output.

Source: Cape Business News

Photo: roadloans.com
Photo: roadloans.com

Sub-Saharan car ownership is still aspirational

The concept of car ownership is changing globally with a significant shift to carpooling and ride sharing in congested European cities. This trend is not expected to be adopted in sub-Saharan Africa, where vehicle ownership is still seen as aspirational. The auto market is relatively new in sub-Sahara compared to more mature European and American markets.

Source: Engineering News

Cape Town Lift Club. Photo: capetown.locanto.co.za
Cape Town Lift Club. Photo: capetown.locanto.co.za

South Africa’s auto manufacturing growth seen as a plus for all of Africa

Despite new vehicle sales continuing to fall in South Africa, key automakers BMW, Toyota, Volkswagen, and Ford have all increased investment in South Africa’s automotive sector, expanding operational and auto manufacturing capacity. This investment is seen as positive not only for South Africa as a manufacturing hub but for the continent as a whole.

Source: Engineering News

Photo: matchdeck.com
Photo: matchdeck.com

Strong South African government incentives helped grow auto exports

Ongoing support and stimulation from South Africa’s Department of Trade and Industry resulted in the Automotive Production and Development Programme, which runs to 2020, and its predecessor, the Motor Industry Development Programme. Both contributed to the local auto industry’s growing international competitiveness.

Source: Cape Business News

Hyundai truck assembly plant, South-Africa. Photo: rushlane.com
Hyundai truck assembly plant, South-Africa. Photo: rushlane.com

Incentive programs resulted in tangible investments

South Africa’s strong auto incentive programs resulted in huge amounts of capital investment over the years, including R24bn ($1.7 billion US) between 2011 and 2015, with R7,6bn ($536 million) slated for investment in 2016.

Source: Cape Business News

BMW's Rosslyn plant near Pretoria was the BMW Group's first foreign location. Photo: bmwplant.co.za
BMW’s Rosslyn plant near Pretoria was the BMW Group’s first foreign location. Photo: bmwplant.co.za

Who’s investing in South African auto manufacturing

Toyota has invested 6.1 billion rand ($428.5 million US) in its Durban plant, BMW is set to invest 6 billion rand ($421.5 million) in its Rosslyn plant. VW earmarked 4.5 billion rand ($316 million) investment for its Uitenhage plant and Ford  planned for 2.5 billion rand investment ($175.6 million) in its Rosslyn plant. Mercedes Benz invested 3 billion rand ($211 million) in its East London plant in 2013-2014. Indian motor company Mahindra & Mahindra said it plans to manufacture in South Africa with an investment in the East London industrial development zone.

Source: Engineering News

A worker checks Chinese trucks at a FAW plant in Johannesburg, Sept. 27, 2011. Photo: Xinhua/thebricspost.com
A worker checks Chinese trucks at a FAW plant in Johannesburg, Sept. 27, 2011. Photo: Xinhua/thebricspost.com

China promises massive investment in South African auto manufacturing

China’s government-owned Beijing Automobile International Corporation said in August it plans to invest $823 million in a new automotive manufacturing plant in Port Elizabeth, South Africa. It’s the biggest auto investment in Africa in 40 years. The new facility in the Eastern Cape’s Coega Industrial Development Zone is expected to produce between 40,000 and 50,000 cars a year. This cars will be sold in South Africa and the rest of the continent.

Source: BRICS Post

Photo: cmhhonda.co.za
Photo: cmhhonda.co.za

Demand is falling in South Africa for new vehicles

South Africa’s local demand for new vehicles has tapered off due to sluggish economic growth in 2015. Growth of 0.6 percent is expected in 2016 and 1.3 percent in 2017. New vehicle sales are expected to remain slow in South Africa until at least 2018.

Source: Engineering News

BMW's millionth car rolls off the assembly line in Rosslyn, South Africa, in 2015. Photo: autoevolution.com
BMW’s millionth car rolls off the assembly line in Rosslyn, South Africa, in 2015. Photo: autoevolution.com

 South Africa is 21st in the world for annual vehicle production

The 650, 000 vehicles manufactured in South Africa in 2015 account for just 0.7 percent of total global output. The industry objective is to increase this to 1 percent by 2020.

Source: Cape Business News

Uber passenger in South Africa. Photo: provided/voanews.com
Uber passenger in South Africa. Photo: provided/voanews.com

Why are new vehicle sales down in South Africa?

Macro economic factors include high interest rates, a weak rand and ongoing fluctuations in the fuel price. Other major influencers affecting the industry include rapid advances in technology, new players in the auto industry such as Uber, Google and Tesla, and changing consumer behavioral patterns.

Source: Cape Business News

BMW and Nissan South Africa roll out electric vehicle charging infrastructure in Cape Town. Photo: BMW/techfinancials.co.za
BMW and Nissan South Africa roll out electric vehicle charging infrastructure in Cape Town. Photo: BMW/techfinancials.co.za

 Electric vehicles are slow on the uptake in South Africa, like everywhere else

However Nissan and BMW are jointly expanding South Africa’s network of electric vehicle charging stations. This is expected to increase sales of electric vehicles in the future.

Source: Cape Business News