Amey-Obeng has always been an advocate of women loving their natural beauty, so she couldn’t stand the idea that black women were bleaching their skin. As part of her own business promotion, she went on an anti-bleaching campaign. She took vans full of her staff and trainees to markets and held open forums, educating women on the dangers of skin bleaching–not the least being that skin bleaching can remove the layer of skin that protects women from harmful UV rays.
Source: Cnn.com