The Nigeria Football Federation (NFF) have discussed the need for all players and staff of the Super Eagles to sign a code of conduct regarding a dress code to be strictly adhered to during competitions, following a new deal with kit sponsor Nike.
The deal comes after previous sponsor adidas decided against renewing their agreement with the Nigeria national team after the 2014 World Cup, following complaints from the German clothing giant concerning a number of incidents where players were wearing rival brands while officially in camp ahead of and at the World Cup.
This angered adidas, and was also the reason why Puma refused to consider sponsoring the Super Eagles kit, before the Nike deal was confirmed.
NFF member Emeka Inyama told Africanfootball,“Puma turned down the chance to sponsor the Eagles and so it is the right step in the right direction that Nike came in after the Adidas contract ended.
“Puma’s reluctance may not be far-fetched because no reputable organisation wants to partner with you when your administration is not stable. You know the crisis we went through before now, the world is a global village and these things are known worldwide,” he added.
The Nike deal therefore came as somewhat of a relief for the NFF, and they want to make sure that they do not risk upsetting their new kit partners by speaking to all of the players and staff to ensure that they understand their responsibilities concerning the dress code that is expected of them.
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Director of Marketing at the NFF, Idris Adama, spoke to journalists in Abuja this week and revealed that the American kit sponsor reached an agreement which will protect its product from any flagrant abuse by the Super Eagles, and the NFF will set up a Compliance Unit under the Marketing Department to oversee contracts with regards to their agreed terms and conditions.
“You see the new leadership of the federation has demonstrated enough commitment to ensure that all contracts that we go into are fully protected especially the rights to activate the protection of their products,” he said, according to Vanguard.
“To that effect, the federation is coming up with a Compliance Unit which will be under the Marketing Department and will work with the Legal Unit to ensure that every contract signed with any organization is performed in line with all terms and conditions. Already there are measures that have been put in place to ensure that any player or coach that will play for Nigeria will adhere to,” he added.
“We drummed this during our negotiations with the chief coach. One of the conditions to play for Nigeria is that the player must comply with the measures which are already in place,” Adama concluded.