From eTurbo News
The Seychelles Tourism Board had adopted the ‘’ I love Seychelles’’ national theme to drive its marketing campaign in 2015.
The national theme launched by James Michel President of the Republic will give a fresh touch to Seychelles Tourism Board’s marketing campaign. In her speech at the Ministry of Tourism & Culture’s annual general staff meeting held on the 13th of January at the ICCS (International Conference Centre) auditorium, Sherin Naiken, Chief Executive of Seychelles Tourism board said that the‘’ I love Seychelles’’ national theme could not have been a better fit for Seychelles Tourism Board.
A sentiment largely shared by Alain St.Ange, the Minister for Tourism and Culture who strongly believes that the ‘’ I love Seychelles’’ campaign will bring out a sense of ‘’patriotism’’ and will encourage the involvement of Seychellois in the tourism industry. This campaign will help raise the Seychelles profile considerably and strengthen awareness of Seychelles as a destination.
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