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SA Gardening Company Wants Africans to Join Planting Revolution

SA Gardening Company Wants Africans to Join Planting Revolution

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Claire Reid, founder of Reel Gardening, introduces her innovative agriculture product which simplifies planting. Included in a biodegradable paper strip is fertilizer, seeds and nutrients that help vegetables grow. In part two of the interview, Reid tells AFKInsider about the different markets and uses of Reel Gardening products, as well as how she found customers.

“When we looked at securing patrons for our product, we were very focused on securing patrons in Africa, because the brand message and our whole ethos as a company is to get people growing — to start enjoying the planting revolution,” Reid said.