Sony, the multinational conglomerate with interests in electronics, gaming, entertainment and financial services sectors is looking to massively increase its market share and more than double its earnings in Africa.
The company intends to open a “Sony experience” show room in Kampala later this year as it looks to expand that to 143 Sony branded stores in Africa by March next year from 88 at present.
“We have a clear plan for Uganda. We are setting up a Sony experience center in Uganda later this year,” said Hiroyasu Sugiyama, Managing Director, Sony Middle East and Africa FZE.
He made the comments at a media briefing at the Pavilion, Clock Tower Victoria & Albert Waterfront in Capetown, South Africa.
The announcement comes on the heels of the company’s first full year profit of $435m (sh1.2trillion) in five years in the year 2012.
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