Would you pay $4,000 for a pair of re-imangined Nike sneakers? Well, someone might. The sneakers have been dubbed “Jesus Shoes” because they come with holy water in the soles. Brooklyn-based creative arts company MSCHF designed the shoes.
According to MSCHF head of commerce, Daniel Greenberg, the company purchased a normal pair of Nike Air Max 97 sneakers at market value, which is about $160. “MSCHF completely revamped the shoe and added a golden Jesus on a crucifix as a shoelace charm,” CBS News reported.
The Jesus Shoe was originally on sale for $1,425, but it “seems to be fetching up to $4,000 on the resale market,” Inc. reported. The buyer of a $1,425 paid has listed the sneaker on the resale website StockX for $4,000.
The shoes are also adorned with a Bible verse and one drop of blood representative of Jesus Christ’s. The holy water was sourced from the River Jordan and blessed by a priest in Brooklyn.
Only 20 pairs of these Jesus Shoes were created.
“We set out to take that to the next level,” Greenberg said. “We asked ourselves, ‘What would a shoe collab with Jesus look like?’ Obviously, it should let you walk on water. ‘Well, how can we do that?’ You pump holy water into the pocket of a pair of Air Max 97’s and with that, you get Jesus Shoes — the holiest collab ever.”
MSCHF has offered several other unique creations.
“Past projects include ‘Times Newer Roman,’ a new font that is the classic Times New Roman, only each letter is 5 to 10 percent bigger – making it easier for students to fill up the pages of their term papers,” CBS reported. “The company also created an internet plug-in that makes Wikipedia pages look like real sources — another cheat method for those who are still writing papers in school.”
