Diddy And Jay-Z Creating App To Locate Black-Owned Businesses

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Written by Staff

Diddy and Jay-Z have found themselves near the top of Forbes’ list of wealthiest acts in hip-hop over the last few years. Both have made investments in tech. Now, it looks like the two are combining their wealth to help Black people across the U.S. with a new app.

From XXL. Story by Peter A. Berry

In a new GQ cover story, Diddy reveals that he and Hov have teamed up to create a new app designed to help people locate Black-owned businesses. The idea, which is one that stems from the longstanding thought that Black people can empower themselves by building their collective wealth, is that their app will ultimately make it easier to help Black people help themselves.

“This is not about taking away from any other community,” Diddy tells the pub. “We’ll still go to Chinatown. We’ll still buy Gucci!” He continued before laughing. “But the application will make it possible for us to have an economic community. It’s about blacks gaining economic power.”

Hov, who’s voiced his issues with the justice system in the past, and Roc Nation are investing $3 million in startup company Promise. The program is meant to be an alternative for nonviolent offenders who can’t afford to make bail.

Read more at XXL.

app to locate Black-owned businesses
Diddy and Jay-Z. Photo: Ari Perilstein/Getty Images