Entrepreneurs behind top small and medium enterprises (SMEs) in Nigeria have revealed some of the technology tools they employ in growing their businesses in the country.
That SMEs are a driver of the Nigerian economy is no longer news, and the Nigerian government has really put in efforts in recent times to see that this sector of the economy is harnessed.
Entrepreneurs gathered at the Nigeria International Technology Exhibition and Conference (NITEC) 2017 all agree that technology drives businesses.
TheNewsGuru reports one of the best take aways from the NITEC 2017 event is that the challenges of global and local economies are not killing businesses; rather, the challenges are making businesses to define new objectives, applying tech solutions; and customers are now defining how they need to be served.
From The News Guru. Story by Oyibo Ediri.
All SMEs are going online — exploiting the opportunity technology presents to grow the frontiers of business reach.
For SMEs to reach target markets, both offline and online, technology has been a massive advantage, that it has become huge part of businesses. Combining the offline potentials of a business with the online potentials, businesses get a bigger reach. With the growing number of Nigerians using the Internet, especially the social media, SMEs are presented with a bigger advantage with technology.
Read more at The News Guru.