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Uber Launches In Tanzania, Meets 2016 Africa Expansion Target

Uber Launches In Tanzania, Meets 2016 Africa Expansion Target

Uber has announced its entry into the ninth African country, Tanzania, effectively meeting its expansion target on the continent in 2016.

The San Francisco-based company that allows users to summon taxi rides on their smartphones, had set a target of expanding to three markets in Africa this year, including Uganda, Ghana and Tanzania.

It launched in Ghana’s capital Accra and in Uganda’s Kampala city a few weeks ago.

Uber said users in Dar es Salaam, Tanzania’s capital, will enjoy six free rides for three days to celebrate the launch. The port city becomes the 475th city to join the Uber global network.

“We are proud to launch Uber in Tanzania at such an exciting point in its growing economy. As the infrastructure of Dar es Salaam rapidly urbanises, so the demand for affordable, easy and flexible transport grows,” Alon Lits, General Manager for Uber Sub-Saharan Africa, said in an emailed statement.

“We have set the standard for connecting people to world-class transport, moving millions of global citizens every day through our offering of affordable and reliable rides at the touch of a button. Our service complements existing transport options, so we can all work together to reduce traffic congestion and the environmental impact of transport in the city,” he added.

Tanzania has a sizable population of about 52 million people and a growing economy where commercial activity in cities like Dar es Salaam is expected to benefit from transport services like Uber that provide a lot of convenience with their ease of use.

The East African nation’s GDP growth rate is estimated at 6.8 percent for 2017 and its transport sector is among those that are booming, according to the World Bank.

Uber, which is considered one of the fastest-growing companies globally, also operates in South Africa, Nigeria, Kenya, Egypt and Morocco.