Moguldom Media Group Launches New Digital Destination for Moms and Moms-to-be
MommyNoire Offers First Comprehensive Website to Inform and Inspire African-American and Multicultural Mothers
August 21, 2012 – New York, NY – Moguldom Media Group, the leading digital media company that develops premium online publishing brands serving African-American audiences, today launched MommyNoire, their first flagship destination for moms and moms-to-be. Content channels dedicated to various aspects of motherhood, complemented with deep social media integration, provide a rich environment of information, entertainment, and community to help moms live their lives to the fullest. The company projects traffic of 250,000 –500,000 monthly unique visitors and 1M – 3M monthly page views within MommyNoire’s first year online.
MommyNoire builds on the strong presence and loyal following that Moguldom has achieved among female African-American audiences. The company’s unique tone, authentic storytelling, reader-focused editorial leadership, and well-defined and engaging content have defined sites like MadameNoire, Bossip, and StyleBlazer as the leading sites in their categories. With MommyNoire, Moguldom is responding to the need of its audience for a new kind of experience tailored to the lives of mothers and mothers-to-be.
“Motherhood has exponentially evolved in recent years, as today’s digital moms embrace online experiences and social media to learn, discover, share, and enhance their new lives as parents,” said Judene Walden, executive vice president, Moguldom Women. “At MommyNoire, African-American moms will explore the eternal truths of motherhood and the latest trends, ideas, and fashions for their families and themselves. We’re excited to welcome this new addition to the Moguldom family, and we look forward to growing up together with our audience.”
MommyNoire is a unique place for critical and creative engagement among tech-savvy, multicultural women. The site responds to the desire of this cosmopolitan community with tips and advice in every aspect of parenting, including: marriage, relationships, sex, career mobility, education, finance, fitness, nutrition, community, and philanthropic work. Explorations of the jet-setting lifestyles of celebrity moms such as Beyonce, Nia Long, Monica, Tia Mowry-Hardrict and Jada Pinkett-Smith fuel inspiration and aspiration. Coverage of front row fashion, eclectic beauty, makeup, exquisite food, modern home decor, entertainment, and travel help women realize the full aesthetic potential of their new lives as moms.
Channels and sub-channels of editorial and video on MommyNoire are dedicated to:
- Lifestyle (Sub-channels: Balance, Travel, My Home, Marriage/Dating)
- Glam Mom (Sub-channels: Beauty, Fashion)
- Health & Nutrition (Sub-channels: Fitness, Recipes, Well-Being, Dr. Noire)
- Mommy Corner (Sub-channels: Mom 2 Be, Mommy Tales, Mommy Certified, Daddy Speaks, Celeb Moms)
- Video (Sub-channels: How-To, Exclusives, Entertainment)
- Family (Sub-channels: Baby, Little Kids, Big Kids, Teen)
Social media features integrated into the site include Facebook, Twitter, Google+, and Pinterest, making it easy for moms to share and discuss their MommyNoire experiences across their social graph, and discover new experiences on the site through their friends.
About Moguldom Media Group
Moguldom Media Group is the world’s largest network of owned and operated digital brands focusing on African Americans as measured by comScore online reach. Our premium online brands capture the pulse of diverse segments of African Americans and provide rich, compelling experiences across multiple media channels including online video, mobile, and social platforms such as Facebook and Twitter. As owners and operators of our own digital properties and content, we are uniquely positioned to drive innovation and value for both our audiences and the advertisers seeking to reach them.
